Philips is one of the well known producers of electronic goods. It has been producing great gadgets for a long time. It has tried its luck with the LCD TVs and sort of succeeded well. But it had to hit the TV market with a stunning TV because the competition from the other manufacturers has been serious of late. So, now, with all the new features and a great looking design, it has launched the Philips 32PFL7404. Is this going to be a hit? Does it suffice all the requirements that make it a perfect LCD TV for your living room? Let us see.

Design:
Its good look:
The 32PFL7404 LCD Television is definitely going to wow you when it comes to the design. Its design has created a great first impression in the minds of even the greatest of critics. It measures about (H x W x D) 953 x 604 x 199 mm in dimensions and also weighs just about 9.8 kg, without the stand. The screen is absolutely flat and the front part of the TV marvels you. The edges are not overly curved and they look almost perfect. It almost appears like an LED monitor for your computer. To get such a design for such a relatively cheap rate is very commendable on the part of Philips.
An art piece:
Exploring deeper into the details of the 32PFL 32-inch LCD TV, it looks very rectangular in shape and would certainly be ideal for your living room. The outer translucent covering over the actual TV makes it look more wondrous. It has a small but sturdy stand so that you can erect it on a table. Coming to the back panel, it is made of plastic and looks quite good. Here is where all the terminals and the ports reside. We will discuss about them in detail in the coming paragraphs. Overall, it is a wonderful design and it also stands as one of the best ones produced by Philips.
Display:
This is the most significant aspect of any TV in the world. In fact, many people skip all the other parts of the reviews and come directly to this one, because it so crucial in deciding for or against any television. But one has to be really insane in order to go against this TV after looking at its display facets. First of all, the 32 inch wide screen is wonderful for watching movies and it is an ideal TV for making a home theatre system. It also has great viewing angles in addition to it and hence you are comfortable watching it because there is no reduction in the picture quality or intensity even if you are at the corner of your room. All these are ideal qualities of a TV that is good for family viewing.
Connectivity:
First up, there are three HDMI connections available. The other connectivity ports that are featured in the 32PFL include HDMI v1.3, S-video in, CVBS in, Audio L/R in, Headphone out, USB 2.0. Other common connections include PC Audio in, Analogue audio Left/Right out, PC-In VGA, S/PDIF out (coaxial), Common Interface Plus (CI+), Common Interface RGB, Ext Scart: Audio L/R, CVBS in, RGB, Ext 3: YPbPr, Audio L/R in, Scart: Audio L/R, CVBS in. So, you have scores of opportunities to get your TV connected to external devices or sources and easily transfer and play the files.

Features:
With such a fabulous design and a very good display mechanism, it would be great if you are bestowed with some of the best features. This statement seems to be true when it comes to the Philips 32PFL7404 Wide screen LCD TV. It has provided one of the better features you will see, so that there is more value for your money. Here is a list of the features available on the 32PFL and their details.
Pixel Precise HD:
This is one of the latest technologies that are being used as of now in many of the TVs. With the Pixel Precise HD technology, the picture quality is enhanced to a greater extent and also the pictures are more candid with minimal disturbances. Particularly from the Blu Ray discs, the pictures are so well read and well projected by this new technology. There is an updated and a more advanced version of this picture technology, called the Perfect Pixel HD technology. But the TV consumes a lot more power than normal; in fact double than normal, with this new technology. This is the reason why Philips has stuck to the older one. The main function of this feature is that it minimises all the sundry activities in the TV and uses all the power to amplify the picture quality and thereby producing great pictures for you. It is like the power saver option that gives much attention to the most important activity. So, this feature has a valid reason for its presence and is also one of the pluses to the Philips 32PFL.
Customisation:
This means that you have an array of options that allows you to customise the picture quality and other aspects of TV, all by yourself. Although the TV can automatically set itself for the optimum performance, you are given the opportunity of improvising all the picture features using the different options. So, you can fine tune almost all the pictures that belong to the picture processing engine. This is happy news to those who love to set the performance of the TV in their own style.
Memory Stick Slot:
This is one of the most common features of the TVs today. You can just insert a memory stick into the port that you will find at one of the sides of the TV and then all the files will be read. This feature is particularly useful when it comes to playing the music files. The 32PFL is engrafted with a special kind of software that reads files such as mp3 music, AVI and mp4 videos and JPEG pictures. This is one of those cool features that you will see on the 32PFL and it is really a useful feature.
Hence these features are obviously unique in their own terms and are also pretty useful to many. As the features section of any gadget is very vital, Philips has taken all the care in the world in order to produce great results.
Performance:
As this is the most important aspect anyone would look at while buying any TV, Philips seems to have taken some care in improving the performance and also the quality of its TVs. When you relate the 32PFL with its precursors, you will definitely find that there is a lot of improvement. While everything inside a TV is important, the three main aspects that are more or less the prime factors in completely deciding the quality of a TV are the video and the audio performances of the TV and the connectivity of it as well. Let us see whether these two are as good as expected and also whether or not they maintain the reputation of Philips in producing qualitative products.
Video Performance:
There are lots of things that you need to know when it comes to the video performance of the 32PFL. Many new features that are included in the 32PFL are intended to mainly improve the video or picture quality. The high quality video outputs that you get from the very good LCD display of the TV are the main attraction in the 32PFL. With this TV, you get 720p, 1080p, 1080i type of high quality outputs. The brightness of the TV is also pretty good with 500 cd / m2. The 100 Hz picture engine avoids all kinds of blurs and optimises the picture clarity. There is also the option called FreeView, that makes the videos smoother and the pictures blend so well and unnoticed. The contrast levels are also great along with excellent viewing angles that are already discussed earlier.
The picture detail is almost perfect and you will be admiring the ability of the TV to provide pictures with such good depth in detail. The cinematic realism is also seen on the 32PFL so that you feel that you are watching HD movies even if you are watching satellite or cable TV. The only thing that worries you is that the pictures flicker a bit when the frame rate is too high. But this is not such a big problem when compared to the surplus pluses that enhance the video performance.
Audio Performance:
The audio on the 32PFL is not as great as expected. But as a matter of fact, you do not expect great surround sounds or the so called three dimensional sound effects on the LCD televisions. The reason is that these new LCD TVs are so lean that there is not enough space in order to place good quality speakers. So, although not substandard, the speakers that feature on the LCD TVs are not as good as the speakers you see on the normal TVs. But even then, Philips has tried to improvise on the sound quality by providing few features like the Pretend Surround Sound and some sundry sound effects. These sound effects make you feel comfortable while watching movies and all stuff. Particularly, the Pretend Surround sound effect, as the name suggests, gives you an apparent surround sound effect so that there is good support for the videos, which already look great on the 32PFL.
So, to conclude precisely, the Philips 32PFL7404 is expected to give you more than reasonable performance, which is very satisfactory because it is very economical when it comes to the cost. But the only that disappoints many is the fact that there is no kind of facility for internet connection. As we already know, many of the present day TVs from Sony, Samsung and other stalwarts of television market, had the facility for internet connection. Even if there no WLAN connector, there should have been Wi-Fi in order to easily watch videos online. But never mind as this is the only negative aspect of performance. Otherwise, the Philips 32PFL is very good.

Power Consumption:
The Philips 32PFL consumes power at the rate of 88 watts when in the normal mode. This is slightly below the average power ratings of the LCD TVs nowadays and so it saves you more money even while producing fine performance. In the standby mode, however the TV consumes only 0.15 watts of power, which is also, by any standards, on the lower side. So, it saves your money and also the environment.
Warranty:
Philips guarantees the 32PFL with a warranty period of two years. This is good news since most of the TVs from the other prime companies in the market have got only one year of warranty period.
Verdict:
The 32PFL7404 is one of the better LCD TVs from Philips. Philips has ensured that there are lot of pluses and minimum minuses in this TV. The design part of it is definitely a great plus to it. Added to this is the display. The features that are included in it are pretty useful and also unique. The video part of its performance is very good but the audio is just about okay. Coming to the negative aspects, one of the solid weak points of the 32PFL is that there is no Wi-Fi or internet connection facility. This may cost many customers to Philips.
With all the fine aspects that are discussed above, it would have been great if the TV also included a wireless internet connection feature. But nevertheless, the TV is fine. In fact it is a pretty good cost for such a low cost when compared to the other similar TVs is the market. This TV is recommended over many others if you plan to spend less on your TV. If you have other ideas, then it is better that you choose a TV that also has Wi-Fi. You can go with the latest TVs from Sony or LG.
Check other 32? LCD TV Reviews, Latest Philips LCD Television Models in this website.
Philips 32? 32PFL7404 LCD TV - Technical Specification Table
HDMI v1.3, S-video in, CVBS in, Audio L/R in,
Headphone out, USB 2.0. Other connections:
PC Audio in, Analogue audio Left/Right out,
PC-In VGA, S/PDIF out (coaxial), Common Interface Plus (CI+),
Common Interface RGB, Ext Scart: Audio L/R, CVBS in,
RGB, Ext 3: YPbPr, Audio L/R in, Scart: Audio L/R, CVBS in
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