Sony is considered as one of the very few stalwarts when it comes to the electronic technology. Of all the electronic devices manufactured by Sony, its LCD TVs have gained the best compliments and have raised the sales of its TVs to the next level. Sony is also renowned for the best usage of the latest technology. The Bravia series LCD TVs has brought to Sony an unprecedented success and also has taken the television technology to a whole new other level. The EX 700 series is also the latest of all the Bravia LCD TVs and has got more features than any other TV from Sony. The KDL EX 703 is one of those TVs that have gained maximum attraction of late and therefore it has been decided that we try and give you all the details of this new range LCD TV from Sony. Let us start our safari and get into the details of the Sony KDL-32EX703 LCD TV.
Design:
Sleek and Attractive:
As always with Sony, the KDL-32EX703 LED TV has got a very sleek and attractive design. It also has got that trademark rectangular outer design of Sony, with sharp edges and glossy look. The Black colour is a pretty common thing that one would associate with most of the LCD TVs today. Speaking about statistics, the EX 703 measures about 811 x 539 x 250 mm and weighs about 12.7 kg. There is nothing more special regarding the design of this TV since Sony has been very simple and modest when it comes to the design of its televisions. All of its TVs are made with pretty much the same design and nothing too flashy is seen in any part of the TV.
Display:
The KDL-32EX703 comes with the LED backlight system, which is obviously the latest and also the best backlight system available. Although this is not a complete LED matrix behind the screen, which can be seen on some of the high end TVs from Samsung, it has still got something in it as there is this edge LED lighting system. This means that the LEDs are placed at the edges of the TV and this serves as the backlighting system for the TV. This system may not be as good as the complete matrix and there is a possibility for non uniform intensity of light across the screen and it also cannot produce the perfect blacks and whites over long usage. But since in this case it is Sony, it has taken the complete care required in order to make sure that any problem of that sorts is very least possible to occur. Coming to the size of the screen, it is a perfect 32 inch screen, which will be ideal for most of the living rooms and it serves as a mini theatre for your family.
Features:
Full HD 1080:
You will see this as one of the major features in most of the LCD TVS that are coming out these days. Hence, with this feature on your TV, from now onwards you do not need to miss a single thing that comes with the Full HD clarity and quality. This new feature allows you to watch the pictures, whether it is the smallest detail or is it the brightest colour you will find out that everything appears clearer and also the pictures look more lifelike than ever before on a LCD TV and this might well bring you an experience for your lifetime by giving you a wonderfully new and cherishing experience. Another thing with this Full HD feature is that with that many HD source options available to you from various sources like the HD broadcasting, the high definition pictures on your Blu-ray Disc players, videos from your HD Handy cam camcorders, still pictures from your HD Cyber-shot digital cameras, high definition latest gaming from your PLAYSTATION®3 or Xbox 360 gaming consoles. All these source options make life easier for you and hence with this, it is easier to enjoy high quality images, which are not that common by any means.
Motion Flow Engine:
Most of the LCD TVs today come with a processor or engine, which resembles the processor in your computer, and the main job of this engine, is to drive the pictures smoothly into one another in order to produce a smooth motion flow picture that gives a dynamic movie like experience. Like most other LCD TVs, the Sony KDL-32EX703 32? LED LCD TV also has the 100 Hz engine, which is a very good processor and is also the best functioning engine available in the market today. This makes the TV a very good player of the high end HD movies that you can play from your Blu Ray Discs. This very feature is also responsible for making the EX 703 a very good player of fast moving objects without producing any lag or drag and it can hence be used as a monitor for your gaming consoles. Action packed movies and games are played with a great frame rate that brings you the dynamic entertainment right in front of your eyes.
Ambient Sensor:
The Ambient Sensor is a wonderful utility that makes your TV play the pictures at a uniform brightness and intensity at all the conditions. There is this small light ambient sensor on the front panel that reads the light intensity inside the room in which the TV is situated. Depending on this value of intensity, the brightness and colour contrast of the pictures will automatically be adjusted so that the eyes of the viewers are not strained much and this will also give better visual experience almost all the time. Although the brightness and contrast of the pictures can be altered manually, this will still prove to be a very good feature.
WLAN:
With the unique WLAN or the Wi-Fi Ready feature introduced by Sony into the KDL32EX703 32-inch LCD TV, you can enjoy easy and convenient internet connections. This very new and also very useful feature from Sony allows you to utilise the BRAVIA Internet TV & Widgets features without the need of additional wires and hence allows you experience complete freedom from cumbersome wires and cables. Although you may feel that the wireless internet may not be as fast as required, but Sony has taken all the more care this time around so that the Bravia Internet @ TV is pretty fast. Therefore, you will find that the downloading of the videos and music files is very quick and there are also no reported problems regarding the connection during the tests that are conducted. Hence, this is another feather that adds to the beautiful cap of the EX 703.
Live Colour:
The Sony KDL-32EX703 Television is powered by a very powerful image processor that pretty much uses an algorithm which is specially designed and developed by Sony. This Live Colour feature has the very special ability to reproduce unbelievably vivid colours on your TV screen. With the help of the four user-adjustable settings that are available on the menu, you can simply choose how vivid your images should look on your TV screen, which is really a commendable effort put in by Sony. This Live Colour feature enables the TV to display almost all the colours that can be seen naturally with the naked eye and that too with very good precision of the intensity if that colour. Be it the brilliant blue sky or the very bright blood red rose, with the help of this new feature, every single object on the screen stands out so much more.
Performance:
Sony always lies at the top when it comes to the performance of its devices and that too especially its televisions. And the EX703 is not an exception as it has got a great deal of features that we have already seen above and moreover there is an intelligent use of all the latest technology available in the market today by Sony, which helped the EX 703 get the better of most of its competitors from the other stalwart television manufacturers. Let us look into the details regarding the performance of the Sony Bravia KDL EX 703 LCD TV.
Video Performance:
Looking at the display technology used in the EX 703, one can easily predict that the TV can be a great performer when it comes to the videos. Now, added to that, the automatic adjustment options that change the settings themselves according to the requirement and also the other features and picture options are a boon to the users of the Sony Bravia KDL-32EX703 they do not need to take care of the aforementioned tasks every time there is a change in the conditions. The Live Colour and the Bravia Engine along with the Motion flow processor give the pictures extra dynamics which makes the TV a very good player of movies, games, pictures or whatever. In addition to all of these, there are quite a few picture options that may match to the taste of almost everyone under the sun. The Ex 703 comes with a list that is never seen before. The list comprises Standard, Custom, Cinema, Sports, Photo-Vivid, Photo-Standard, Vivid, Photo-Original, Photo-Custom, Game-Standard, Game-Original and Graphics. Now, everything else looks quite good and normal as Sony has not done anything too flashy as it may lead to the risk of exaggeration.
Audio Performance:
While most of the slim LCD TVs are comparatively incapable of playing good audio, Sony has seen to it that the audio on the Bravia KDLEX703 is good enough in order to complement the very good pictures of the TV. The MPEG Noise Reduction is the new unique feature introduced by Sony, which is pretty famous for doing such things. This special effect feature reduces the noise levels based on two levels namely, SD and HD. This noise level reduction helps you a lot when it comes to lessening the noises and this is done on almost everything that is played on the TV, be it the movie from the Blu Ray Player or even be it a local cable network channel. The 2 x 10 W speakers are also integrated to produce better sounds and also to produce a dynamic three dimensional surround sound effect, which will prove to be great while watching action packed movies. Moreover, there are three surround modes namely, Dynamic, Standard, Clear Voice and four sound modes namely Cinema, Music, Live Sports and Game. Hence, your pictures will always be complemented very well by the very well improved audio system.
Connectivity:
One thing that will be remembered of the connectivity when it comes to the Bravia LCD televisions is the Bravia Sync. BRAVIA Sync is a very good feature introduced by Sony that will let you link all the compatible devices at your home, together with the EX 703 in order to complete a simple one-push start up or one push shutdown process. Along with this option, you are also allowed to operate all these devices by using just the BRAVIA remote control, which has in it all the control options required. There are also many terminal ports that only help in making the EX 703 a better TV, viz., HDMI™ / Audio In, Ethernet Connection, USB 2.0, Photo (JPEG, RAW), Music (MP3), Video (AVC, AVCHD, MPEG4, DivX), HD15 PC, Component / Audio In, Digital Audio Output(s), Audio Out, and Headphone Out. Hence, Bravia Sync makes entertainment easily achievable and it can well be said that connectivity has never been so easy before Bravia Sync.
Hence, the bottom line is that you cannot ask for more features and better performance and Sony has really proved its mettle by producing a great television like the EX 703.
Power Consumption:
The Sony Bravia KDL-32EX703 Full HD 1080P LCD TV is very impressive at its set of features, and in addition to that it is also an eco friendly TV. Since Sony had had an agreement to produce eco friendly and less polluting products, it has brought the EX 703 with LEDs as the backlights. This has made the power consumption very less and the TV consumes only about 91 W of power on an average and only about 0.2 W of standby by power consumption. This means that the TV is very eco friendly and also at the same time very ‘pocket’ friendly as it saves your money a lot in the long run.
Warranty:
Just like many other TVs in the market, the Sony Bravia KDL-32EX703 comes with a parts and labour warranty for a period of about twelve months from the original date of purchase.
Verdict:
All the points discussed above might have already revealed the opinion of ours regarding this TV. Everything regarding the EX 703, its design, features, technology used, performance, and all the sundry points that we have discussed right until now speak a lot. What we infer from that information is that the EX 703 is one of the best LCD TVs in the market, made no mistake, one of the best. Everything still comes to you at a very affordable rate. And now, it is on you whether or not to buy this great TV produced by Sony.
Check other Sony LED Televisions Reviews, latest 32? LED Televisions in this website.
Sony KDL-32EX703 LED Screen TV – Technical Specification Table
BRAVIA SyncDLNA Photo (JPEG), Music (MP3, LPCM), Video (MPEG2, AVCHD)
Photo MAP
Picture Frame Mode
Photo TV HD
XMB™
Clock
Sleep Timer
On/Off Timer
Tele text (1000 pages)
PAP (Picture And Picture) (1 tuner)
PIP (Picture In Picture) (PC Input)
Swivel / TiltHDMI™ / Audio In, Ethernet Connection, USB 2.0,
Photo (JPEG, RAW), Music (MP3), Video (AVC, AVCHD, MPEG4, DivX),
HD15 PC, Component / Audio In, Digital Audio Output(s),
Audio Out, and Headphone Out
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