Based on data provided by the NPD Group, Samsung has announced that it is now the top-selling brand in the U.S plasma TV market. According to the NPD numbers, Samsung accounted for 41.3 percent of all plasma TV units sold in the U.S. in the first four months of 2011, improving the company's market share by 2.8 percentage points compared to the same period in 2010.
Samsung also took home the all-around medal for that same time period, with 24.9 percent market share in the total flat-panel TV market in terms of unit sales and 34.7 percent market share in revenue.
Of the big-name players in the mainstream CE market, Samsung and LG are the only companies that offer big-screen TVs in both the LCD and plasma categories. Panasonic sells TVs in both categories but keeps a clear delineation: LCD is reserved for smaller screens, while plasma is the company's marquee home theater technology.
For many of us who cover this industry, Panasonic is plasma, despite the gains made by Samsung and LG. So this news did come as a bit of a surprise. Our friends over at Big Picture Big Sound are suggesting that the earthquake and tsunami earlier this year have affected Panasonic's production, stating that a "high-level source inside the company" confirms that supply of several models in the 2011 plasma line is currently tight but should improve soon.
Will that help Panasonic retake the crown? I can't wait to find out.
Related posts:
Samsung 2011 HDTV/Blu-ray Overview
Panasonic Announces Pricing & Availability of 2011 TV Line
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